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Jackson Jules's avatar

"It’s easy to test whether the alt-right accomplished its goals: measure the political beliefs of the general public over time and see if there was a shift around the time the alt-right was active in 2008-2018."

This assumption is not correct. Why couldn't there be a time lag between when the alt-right was the most active and when the discourse shifted in their direction? Not only do I think is plausible, I actually think that this is usually how fringe, unpopular movements trickle into the mainstream: they are publically "defeated" but neutral third-parties were still exposed to their arguments and their ideas slowly diffuse throughout the discourse, especially as younger people who were too young to participate in the political process come into their own as active citizens.

An example of this is the re-discovery of Moldbug. The peak of Moldbug was in the 00s, but it was only around 2020 that contemplative thinkpieces about NRX started to appear in mainstream news articles. Another example is the popularization of the term "hypergamy". It used to be confined to only the lowest of low-status manosphere forums, but is now name-dropped by edgy but still mainstream podcasters and intellectuals like Modern Wisdom.

It's a cliche, but it's true: Elon Twitter changed everything. I've had completely normie family members casually refer to importance of genetics in a way that would have been unthinkable ten years ago. You have accounts like i/o and Cremieux getting millions of impressions tweeting charts of SAT scores versus race versus socioeconomic decile.

I'm not sure if the alt-right has "won". (I don't even really know what the difference is between the alt-right and other right-wing Internet subcultures; it was never my scene.) But you are way underrating how long it takes for a once-unpopular idea to become quietly accepted. These things take time.

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Sectionalism Archive's avatar

Yeah, I was sort of bewildered by that article. Like... This guy thinks that, despite all of the libtardification that has happened to our institutions in the past 5 years, the Alt-Right won because it got a few conservative media personalities to vaguely bring up RR and identity issues? Nigga please! We don't have time for these victories to happen at a snail's pace, especially since there's no telling if there will ever be anything like another Alt-Right. There probably won't be. As you said, censorship pretty much choked the Alt-Right out after Charlottesville (even to some extent beforehand). Other factors exist too. The Internet "Old Guard" largely phased out during 2017-present and was replaced with people who had very little if any presence online before 2014. This new guard was much less full of nerds and heterodox opinions and was suited to the explosion of "normal people" using the internet to communicate with people they didn't know in real life. Perhaps the biggest factor for why some people now think the Alt-Right won, is that algorithms have gotten better. They are seeing more of what they like to see, and think other people are too. But in reality, other people are seeing even less of the more heterodox content than they used to.

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